Market Research Analysts in North Carolina. BLS OES + DOL OFLC + reader-reported submissions. How this is built →
Salary distribution
Where North Carolina market research analysts fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $58,430 and $109,810, with a median of $78,410.
Market Research Analysts in North Carolina: actual employer-disclosed pay
Public records from 58 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $80,009. Every figure below is an actual offered salary an employer attested to under federal law.
By DOL wage level
DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.
| Level | Filings | Median offer |
|---|---|---|
| Level I — entry | 11 | $45,989 |
| Level II — qualified | 23 | $69,992 |
| Level III — experienced | 8 | $112,229 |
| Level IV — fully competent | 16 | $145,217 |
Top employers filing for this role
Companies with the most certified filings for Market Research Analysts in North Carolina. Median offer is across all of that employer's filings.
| Employer | Most-filed title | Filings | Median |
|---|---|---|---|
| Lenovo (United States) Inc | Sr. Specialist, Marketing Strategy & Planning | 3 | $69,264 |
| Research Triangle Institute (U.S.) | Business Development Specialist 2 | 3 | $117,102 |
| Credit Karma LLC | Growth Marketing Associate | 2 | $152,677 |
| George Pettice State Farm | Business Marketing Specialist | 2 | $45,989 |
| Kuka Furniture Inc | Marketing Research Analyst | 2 | $43,243 |
| Lenovo Global Technology (United States) Inc | Product Marketing Associate | 2 | $69,410 |
| MG LLC | Lead Associate | 2 | $74,855 |
| Microsoft Corporation | Partner Development Management | 2 | $154,000 |
| Positec Tool Corporation | Market Research Analyst | 2 | $57,995 |
| 1661, Inc. | Staff Growth Marketing Analyst | 1 | $121,500 |
Recent sample filings
A snapshot of recent certified offers. Each line is a real, public, verifiable record.
- Emerging Biopharma Insights Lead at IQVIA Inc.$165,025DurhamWage Level IVDecided Mar 18, 2026I-200-26070-694944
- LEAD DESIGN RESEARCHER at IA Collaborative Management Services, LLC$165,865RaleighWage Level IVDecided Mar 2, 2026I-200-26054-658646
- Manager, Sales Strategy and Planning at Protective Industrial Products, Inc.$108,957CharlotteWage Level IIIDecided Feb 6, 2026I-200-26030-607921
- Product Marketing Associate at Lenovo Global Technology (United States) Inc$69,555MorrisvilleWage Level IIDecided Feb 4, 2026I-200-26028-597482
- Business Development Specialist 2 at Research Triangle Institute (U.S.)$96,600DurhamWage Level IIDecided Feb 3, 2026I-200-26027-595432
- Marketing Strategist at Fresh Success Marketing Group, Inc.$58,635GreensboroWage Level IIDecided Jan 20, 2026I-200-26012-553217
- Sr. Specialist, Marketing Strategy & Planning at Lenovo (United States) Inc$69,555MorrisvilleWage Level IIDecided Dec 23, 2025I-200-25350-486966
- DIGITAL MARKETING STRATEGIST at FRESH INTERNATIONAL RALEIGH LLC$50,773RALEIGHWage Level IDecided Dec 23, 2025I-200-25351-489264
Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.
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Market Research Analysts pay by experience level in North Carolina
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Market Research Analysts specialties in North Carolina
Real specialty titles employers file for, clustered from 12 certified offers. The most common variant is Market Research Analyst at a median of $64,272.
| Specialty | Top employer | Filings | Median offer |
|---|---|---|---|
| Market Research Analyst | Positec Tool Corporation | 5 | $64,272 |
| Business Development Specialist | Research Triangle Institute (U.S.) | 4 | $83,296 |
| Marketing Specialist | Desert Express Logistics Inc | 3 | $51,600 |
Specialties with 10 or more filings link to a dedicated breakdown.
Market Research Analysts in North Carolina, by industry
Median offered wage across 55 certified filings, grouped by NAICS industry sector. Professional services leads with a median of $99,216.
| Industry | Largest employer | Filings | Median offer |
|---|---|---|---|
| Professional services | Research Triangle Institute (U.S.) | 19 | $99,216 |
| Manufacturing | Lenovo (United States) Inc | 9 | $85,000 |
| Retail and wholesale | Positec Tool Corporation | 9 | $75,000 |
| Technology and software | Lenovo Global Technology (United States) Inc | 9 | $120,000 |
| Finance and insurance | George Pettice State Farm | 5 | $108,000 |
| Media and entertainment | North Carolina Football Club | 1 | $80,000 |
| Healthcare | Cohesion Phenomics, LLC | 1 | $41,371 |
| Education | NEW MIND EDUCATION, LLC | 1 | $52,000 |
| Nonprofit and civic | Ora, Inc. | 1 | $75,000 |
Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.
Wage trend
Median annual wage in North Carolina over the past 3 BLS OES releases. Real values are CPI-adjusted to 2025 dollars.
Typical entry
Education
Bachelor's degree
Experience
None
On-the-job training
None
Top skills (O*NET)
- 4.3 / 5
English Language
Knowledge
- 4.2 / 5
Customer and Personal Service
Knowledge
- 4.1 / 5
Inductive Reasoning
Ability
- 4.1 / 5
Sales and Marketing
Knowledge
- 4.0 / 5
Mathematics
Knowledge
- 4.0 / 5
Critical Thinking
Cross-functional
- 4.0 / 5
Writing
Basic skill
- 4.0 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- 02
Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
- 03
Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
- 04
Measure and assess customer and employee satisfaction.
- 05
Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
- 06
Measure the effectiveness of marketing, advertising, and communications programs and strategies.
- 07
Seek and provide information to help companies determine their position in the marketplace.
- 08
Forecast and track marketing and sales trends, analyzing collected data.
10-year outlook
Growth 2024 → 2034
+6.7%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Frequently asked questions
- What is the median salary for Market Research Analysts in North Carolina?
- According to BLS Occupational Employment Statistics, the median annual wage for Market Research Analysts in North Carolina is $78,410.
- How does North Carolina compare to the national median for Market Research Analysts?
- The North Carolina median is -3.1% versus the BLS national figure of $80,910.
- What is the salary range for Market Research Analysts in North Carolina?
- BLS reports the 10th-percentile annual wage at $43,780 and the 90th-percentile at $155,670, which captures most full-time workers in the role.
- Is Market Research Analysts a growing field?
- BLS Employment Projections show employment growing by 6.7% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Market Research Analysts?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.