RateOrchard
DATA PROFILE · 2024

Market Research Analysts salary in Pennsylvania

Frozenmarket
-65%offers
-20.2%wages
heat10/100

Median, range, employment, and 10-year outlook from BLS Occupational Employment Statistics, with skills and task data from O*NET. Cost-of-living adjustment from BEA Regional Price Parities.

Adrian Serafin, founder and editor of RateOrchardBy Adrian SerafinFounderUpdated April 27, 2026
Median annual$65,190
Mean annual$74,340
Range (10th to 90th)$37,550 to $124,690
Pennsylvania employment31,240
State vs national-15.7% vs national

Salary distribution

Where Pennsylvania market research analysts fall on the wage curve.

Annual wage distribution

Shaded band = interquartile range (where most full-time workers fall)

10TH$37,55025TH$49,920MEDIAN$65,19075TH$89,99090TH$124,690

The middle 50% of workers earn between $49,920 and $89,990, with a median of $65,190.

Real disclosed salaries

Market Research Analysts in Pennsylvania: actual employer-disclosed pay

Public records from 74 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $72,000. Every figure below is an actual offered salary an employer attested to under federal law.

By DOL wage level

DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.

LevelFilingsMedian offer
Level I — entry21$51,600
Level II — qualified25$71,632
Level III — experienced9$115,000
Level IV — fully competent12$120,390

Top employers filing for this role

Companies with the most certified filings for Market Research Analysts in Pennsylvania. Median offer is across all of that employer's filings.

EmployerMost-filed titleFilingsMedian
Gen., LLCMarket Research Analyst3$50,000
SAI-Med Partners LLCLife Sciences Markets Consultant/Project Manager3$100,000
Ernst & Young U.S. LLPMarket Research Analysts & Marketing Specialists-100640-163$160,950
Leopard USA CorpMarket Research Analyst2$49,000
Windrose Consulting Group, LLCConsultant2$99,745
NATIONAL RUBBER CORPORATIONMARKET RESEARCH ANALYST2$56,364
Fenix Group International, LLCSenior Consultant2$119,000
Med Valley Inc.Market Analyst/Marketing Specialist2$57,500
Microsoft CorporationIntegrated Marketing2$174,770
Elsevier, Inc.Product Owner2$78,708

Recent sample filings

A snapshot of recent certified offers. Each line is a real, public, verifiable record.

  • Market Research Analyst at Stack Holdings
    $130,000
    PhiladelphiaDecided Dec 26, 2025I-203-25352-494057
  • Operation Analyst at Think Academy International Education Inc.
    $63,294
    State CollegeDecided Dec 19, 2025I-200-25346-479147
  • Market Research Analyst at MP Playa NE LLC
    $85,280
    PhiladelphiaDecided Dec 4, 2025I-203-25330-439937
  • Director of Social Media Marketing at Purpose Brand LLC
    $90,000
    West ChesterDecided Dec 3, 2025I-203-25329-436012
  • Marketing Specialist at Best Harmony SC LLC
    $56,867
    State CollegeDecided Nov 20, 2025I-200-25318-406981
  • DATA MARKETING ANALYST at BRIGHT MIND SOLUTIONS LLC.
    $93,600
    MALVERNDecided Nov 14, 2025I-200-25308-373587
  • Customer Insights Coordinator at SimpleTire LLC
    $77,620
    PhiladelphiaDecided Nov 5, 2025I-200-25269-337630
  • Marketing Assoicate at GNS International Inc
    $51,600
    King of PrussiaWage Level IDecided Sep 23, 2025I-200-25259-312694

Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.

By seniority

Market Research Analysts pay by experience level in Pennsylvania

Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.

Specialties

Market Research Analysts specialties in Pennsylvania

Real specialty titles employers file for, clustered from 27 certified offers. The most common variant is Market Research Analyst at a median of $50,000.

SpecialtyTop employerFilingsMedian offer
Market Research AnalystGen., LLC15$50,000
Marketing SpecialistBest Harmony SC LLC6$58,434
Life Sciences Markets Consultant/Project ManagerSAI-Med Partners LLC3$100,000
Senior ConsultantFenix Group International, LLC3$120,000

Specialties with 10 or more filings link to a dedicated breakdown.

Pay by industry

Market Research Analysts in Pennsylvania, by industry

Median offered wage across 71 certified filings, grouped by NAICS industry sector. Professional services leads with a median of $84,880.

IndustryLargest employerFilingsMedian offer
Professional servicesGen., LLC30$84,880
Retail and wholesaleLeopard USA Corp11$55,000
Technology and softwareMicrosoft Corporation10$79,934
ManufacturingNATIONAL RUBBER CORPORATION9$65,000
HealthcareEVEREST EB5 CAPITAL LLC4$53,409
Transportation and logisticsUNITED RACK SOLUTIONS INC.3$53,000
EducationThink Academy International Education Inc.2$55,936
Real estateSwitzenbaum & Associates, Inc.1$72,000
Energy and utilitiesAmerican Water Resources LLC1$74,282

Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.

Wage trend

Median annual wage in Pennsylvania over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.

Median annual wage, Pennsylvania2023 to 2024
$61,2102023$65,1902024

Typical entry

  • Education

    Bachelor's degree

  • Experience

    None

  • On-the-job training

    None

Top skills (O*NET)

  • English Language

    Knowledge

    4.3 / 5
  • Customer and Personal Service

    Knowledge

    4.2 / 5
  • Inductive Reasoning

    Ability

    4.1 / 5
  • Sales and Marketing

    Knowledge

    4.1 / 5
  • Mathematics

    Knowledge

    4.0 / 5
  • Critical Thinking

    Cross-functional

    4.0 / 5
  • Writing

    Basic skill

    4.0 / 5
  • Reading Comprehension

    Basic skill

    4.0 / 5

Common tasks (O*NET)

  1. 01

    Prepare reports of findings, illustrating data graphically and translating complex findings into written text.

  2. 02

    Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.

  3. 03

    Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.

  4. 04

    Measure and assess customer and employee satisfaction.

  5. 05

    Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.

  6. 06

    Measure the effectiveness of marketing, advertising, and communications programs and strategies.

  7. 07

    Seek and provide information to help companies determine their position in the marketplace.

  8. 08

    Forecast and track marketing and sales trends, analyzing collected data.

10-year outlook

Growth 2024 → 2034

+6.7%

Projected annual openings

BLS outlook

Growing faster than average

Source: BLS Employment Projections, 20242034 cycle.

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Top metros in Pennsylvania

Metro-level salary data for market research analysts in major Pennsylvania metropolitan areas.

Compare Market Research Analysts pay across nearby states

Frequently asked questions

What is the median salary for Market Research Analysts in Pennsylvania?
According to BLS Occupational Employment Statistics, the median annual wage for Market Research Analysts in Pennsylvania is $65,190.
How does Pennsylvania compare to the national median for Market Research Analysts?
The Pennsylvania median is -15.7% versus the BLS national figure of $77,340.
What is the salary range for Market Research Analysts in Pennsylvania?
BLS reports the 10th-percentile annual wage at $37,550 and the 90th-percentile at $124,690, which captures most full-time workers in the role.
Is Market Research Analysts a growing field?
BLS Employment Projections show employment growing by 6.7% over the projection cycle. See the 10-year outlook section above for details.
What education is required for Market Research Analysts?
BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Disclaimer

Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.