What the numbers say
The median Marketing Manager in New Orleans earned $101,750 in 2024, about 1% below the Louisiana median of $103,080 and 34% below the national median of $154,215. Both gaps are worth naming. The state gap is narrow enough to be noise, but the national gap is real and consistent with what we see across Gulf Coast metros for this occupation.
The spread here is wide. The bottom tenth of Marketing Managers in the New Orleans metro earned $67,870; the top tenth earned $226,240. That's a range of more than $158,000 within a single metro and a single job title. It tells us the label "Marketing Manager" covers very different situations locally, from entry-level managers at smaller firms to senior leaders running campaigns for the region's hospitality, energy, or healthcare employers.
The mean wage of $125,130 sits well above the median of $101,750. A relatively small group of high earners pulls the average up. For most people in this role in New Orleans, the median is the more accurate reference point.
Employment is modest. BLS counted about 270 Marketing Managers across the metro in 2024. That's a small pool, which partly explains the wide wage range: a handful of highly paid senior roles can move the numbers in either direction from one year to the next.
Salary distribution
Where New Orleans marketing managers fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $90,100 and $161,730, with a median of $126,740.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
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Explore coursesFrequently asked questions
- What is the median salary for Marketing Managers in New Orleans, Louisiana?
- According to BLS Occupational Employment and Wage Statistics, the median annual wage for Marketing Managers in the New Orleans metropolitan area is $126,740.
- Does New Orleans pay more than the Louisiana state average for Marketing Managers?
- The New Orleans metro median is +5.0% versus the Louisiana state median of $120,650.
- How does New Orleans compare to the national median for Marketing Managers?
- The New Orleans metro median is -22.4% versus the BLS national figure of $163,329.
- What is the salary range for Marketing Managers in New Orleans?
- BLS reports the 10th-percentile annual wage at $76,440 and the 90th-percentile at $222,270 for the New Orleans metro area.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. BLS metro estimates reflect the New Orleans CBSA boundary for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.