Marketing Managers salary in Milwaukee, Wisconsin

The median wage for Marketing Managers in Milwaukee was $131,390 in 2024, nearly identical to the Wisconsin median of $131,110. The metro tracks the state average closely, which is less common than it sounds. Milwaukee accounts for a large share of Wisconsin's marketing management employment, so the two figures tend to move together.

The national picture is a different story. The US median for this role was $154,215, about 17% above what Milwaukee managers earned. Some of that gap reflects the concentration of marketing management jobs in high-cost coastal markets like New York and San Francisco, where salaries run well above the national figure and pull the national median up. Milwaukee sits below that benchmark, though not by an unusual margin for a Midwest metro of its size.

About 1,200 Marketing Managers work in the Milwaukee metro. That is a small pool for a major occupation, which can mean pay moves in tighter bands around the median than in larger markets. The spread here is still wide: the 10th percentile came in at $78,780 and the 90th at $227,420. Top earners make roughly three times what those at the bottom of the range do. That spread is mostly explained by seniority and the type of employer. A brand manager at a consumer goods company and a junior marketing coordinator at a regional services firm both fall under this occupational code, even though the roles look quite different day to day.

The average wage of $147,730 runs about $16,000 above the median, which tells us a smaller group of high earners pulls the average up. For most people in this role in Milwaukee, the median is the more useful number.