What the numbers say
About 1,810 Marketing Managers work in the Cleveland metro, making this a mid-sized but active market for the role. The 2024 median annual wage was $129,290, which runs about 2.5% below the Ohio median of $132,660 and roughly 16% below the national median of $154,215.
The spread here is wide. At the 10th percentile, Marketing Managers earned $73,220. At the 90th, they earned $217,660. That's close to a three-to-one ratio between the lowest and highest earners in the same metro. In practice, that gap reflects real differences in seniority, company size, and the industries doing the hiring, not just title variation.
The mean wage of $141,010 sits about $11,700 above the median. A smaller group of high earners at the top of the range pulls the average up, which is typical for management occupations. For most Cleveland-based Marketing Managers, the median is the more useful anchor.
Cleveland's figure trailing both Ohio and the national number by a meaningful margin is worth noting. The state median is close enough that the gap could close in a future release. The national gap is larger and reflects concentration of high-paying marketing leadership roles in a handful of coastal metros and major corporate hubs. Cleveland competes with mid-sized Midwestern cities for this talent, and on that comparison the local market looks more competitive than the national headline suggests.
Salary distribution
Where Cleveland marketing managers fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $101,650 and $170,900, with a median of $129,300.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
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How the Cleveland metro compares to other major Ohio metro areas for marketing managers.
- Cincinnati$145,770
- Columbus$134,420
Frequently asked questions
- What is the median salary for Marketing Managers in Cleveland, Ohio?
- According to BLS Occupational Employment and Wage Statistics, the median annual wage for Marketing Managers in the Cleveland metropolitan area is $129,300.
- Does Cleveland pay more than the Ohio state average for Marketing Managers?
- The Cleveland metro median is -2.3% versus the Ohio state median of $132,330.
- How does Cleveland compare to the national median for Marketing Managers?
- The Cleveland metro median is -20.8% versus the BLS national figure of $163,329.
- What is the salary range for Marketing Managers in Cleveland?
- BLS reports the 10th-percentile annual wage at $76,740 and the 90th-percentile at $219,800 for the Cleveland metro area.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. BLS metro estimates reflect the Cleveland CBSA boundary for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.