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DATA PROFILE · 2025

Public Relations Specialists salary in California

Steadymarket
-58%offers
+13.8%wages
heat42/100

Median, range, employment, and 10-year outlook from BLS Occupational Employment Statistics, with skills and task data from O*NET. Cost-of-living adjustment from BEA Regional Price Parities.

Adrian Serafin, founder and editor of RateOrchardBy Adrian SerafinFounderUpdated June 12, 2026
Last refreshed: Jun 12, 2026

Public Relations Specialists in California. BLS OES + DOL OFLC + reader-reported submissions. How this is built →

Median annual$85,030
Mean annual$97,140
Range (10th to 90th)$49,550 to $160,520
California employment32,710
State vs national+15.0% vs national

Salary distribution

Where California public relations specialists fall on the wage curve.

Annual wage distribution

Shaded band = interquartile range (where most full-time workers fall)

10TH$49,55025TH$64,460MEDIAN$85,03075TH$121,18090TH$160,520

The middle 50% of workers earn between $64,460 and $121,180, with a median of $85,030.

Real disclosed salaries

Public Relations Specialists in California: actual employer-disclosed pay

Public records from 158 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $69,840. Every figure below is an actual offered salary an employer attested to under federal law.

By DOL wage level

DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.

LevelFilingsMedian offer
Level I — entry72$59,259
Level II — qualified47$70,000
Level III — experienced16$90,000
Level IV — fully competent23$142,000

Top employers filing for this role

Companies with the most certified filings for Public Relations Specialists in California. Median offer is across all of that employer's filings.

EmployerMost-filed titleFilingsMedian
More Than VisionPublic Relations Specialists3$58,698
The University of Southern CaliforniaCommunications Associate3$59,259
BYTEDANCE INC.Product Manager2$210,165
Confirmed, LLCCoordinator of Sales Network2$80,000
Gen Digital Inc.Public Relations Specialist (GTM, Community & Social)2$120,000
Golden State Warriors LLCManager, Social Media2$70,523
Gotion, Inc.Public Relations Specialist2$75,000
MA LABORATORIES, INC.Customer Relations Specialist2$70,856
Make It HomeCommunications Specialist2$58,698
MAYIL LLCPUBLIC RELATIONS SPECIALIST - HOSPITALITY2$79,789

Recent sample filings

A snapshot of recent certified offers. Each line is a real, public, verifiable record.

  • US Creator & Partnership BD at Skyline Interactive Inc.
    $144,000
    Los AngelesWage Level IVDecided Mar 19, 2026I-200-26071-699006
  • Public Relations Specialist at LUXSHARE-ICT, Inc.
    $188,364
    MilpitasWage Level IVDecided Mar 16, 2026I-200-26068-690076
  • Public Relations Specialist (GTM, Community & Social) at Gen Digital Inc.
    $120,000
    Mountain ViewWage Level IIIDecided Mar 6, 2026I-200-26058-670813
  • Customer Relations Specialist at MA LABORATORIES, INC.
    $78,750
    San JoseWage Level IDecided Feb 26, 2026I-200-26050-651918
  • Communications Associate at The University of Southern California
    $59,134
    Los AngelesWage Level IDecided Feb 26, 2026I-200-26051-653238
  • Public Relations Specialist at Kovai Restaurants LLC
    $70,000
    Santa ClaraWage Level IDecided Feb 17, 2026I-200-26041-629526
  • Social Media Content Specialist at Joicom Corporation
    $53,352
    IrvineWage Level IDecided Feb 17, 2026I-200-26040-629234
  • Public Relations Specialist at Gigacloud Technology (USA) Inc.
    $76,500
    El MonteWage Level IIDecided Feb 10, 2026I-200-26034-617423

Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.

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By seniority

Public Relations Specialists pay by experience level in California

Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.

Specialties

Public Relations Specialists specialties in California

Real specialty titles employers file for, clustered from 86 certified offers. The most common variant is Public Relations Specialist at a median of $67,964.

SpecialtyTop employerFilingsMedian offer
Public Relations SpecialistGotion, Inc.56$67,964
Communications SpecialistMake It Home6$61,849
Public Relations SpecialistsMore Than Vision6$62,962
Communication SpecialistArtsolute Media Group3$54,000
Public Relations CoordinatorHome for Refugees USA3$72,800
PUBLIC RELATIONS SPECIALIST - HOSPITALITYMAYIL LLC3$79,789
Public Relation SpecialistAmerican Education and Translation Services Corp3$48,880
Associate Communications Lead, Social Media SpecialistAnthropic, PBC3$97,851
MEDIA RELATIONS SPECIALISTCA FAN TUAN INC.3$60,798

Specialties with 10 or more filings link to a dedicated breakdown.

Pay by industry

Public Relations Specialists in California, by industry

Median offered wage across 144 certified filings, grouped by NAICS industry sector. Professional services leads with a median of $69,836.

IndustryLargest employerFilingsMedian offer
Professional servicesMore Than Vision58$69,836
Technology and softwareBYTEDANCE INC.21$100,116
Retail and wholesaleMA LABORATORIES, INC.17$64,854
EducationThe University of Southern California11$68,640
Media and entertainmentGolden State Warriors LLC9$67,200
ManufacturingAmax Engineering Corporation8$114,620
Transportation and logisticsACH International Corp6$60,000
Nonprofit and civicMake It Home5$68,000
HealthcareBEAUTYWOMAN ACUPUNCTURE CLINIC, INC4$68,058
Real estateAsia-Pacific California, Inc.3$69,680
Finance and insuranceAsian Business Care Insurance Services, Inc.2$79,349

Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.

Wage trend

Median annual wage in California over the past 3 BLS OES releases. Real values are CPI-adjusted to 2025 dollars.

Median annual wage, California2023 to 2025
$76,2802023$81,4902024$85,0302025

Typical entry

  • Education

    Bachelor's degree

  • Experience

    None

  • On-the-job training

    None

Top skills (O*NET)

  • Communications and Media

    Knowledge

    4.9 / 5
  • English Language

    Knowledge

    4.7 / 5
  • Oral Comprehension

    Ability

    4.3 / 5
  • Active Listening

    Basic skill

    4.1 / 5
  • Speaking

    Basic skill

    4.1 / 5
  • Oral Expression

    Ability

    4.1 / 5
  • Reading Comprehension

    Basic skill

    4.0 / 5
  • Social Perceptiveness

    Technical

    4.0 / 5

Common tasks (O*NET)

  1. 01

    Respond to requests for information from the media or designate an appropriate spokesperson or information source.

  2. 02

    Post and update content on the company's Web site and social media outlets.

  3. 03

    Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.

  4. 04

    Write press releases or other media communications to promote clients.

  5. 05

    Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.

  6. 06

    Confer with other managers to identify trends or key group interests or concerns or to provide advice on business decisions.

  7. 07

    Coach client representatives in effective communication with the public or with employees.

  8. 08

    Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.

10-year outlook

Growth 2024 → 2034

+4.8%

Projected annual openings

BLS outlook

Average growth

Source: BLS Employment Projections, 20242034 cycle.

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Top metros in California

Metro-level salary data for public relations specialists in major California metropolitan areas.

Compare Public Relations Specialists pay across nearby states

Side-by-side

Considering a move? Compare California with another state

Frequently asked questions

What is the median salary for Public Relations Specialists in California?
According to BLS Occupational Employment Statistics, the median annual wage for Public Relations Specialists in California is $85,030.
How does California compare to the national median for Public Relations Specialists?
The California median is +15.0% versus the BLS national figure of $73,929.
What is the salary range for Public Relations Specialists in California?
BLS reports the 10th-percentile annual wage at $49,550 and the 90th-percentile at $160,520, which captures most full-time workers in the role.
Is Public Relations Specialists a growing field?
BLS Employment Projections show employment growing by 4.8% over the projection cycle. See the 10-year outlook section above for details.
What education is required for Public Relations Specialists?
BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Disclaimer

Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.