Salary distribution
Where Michigan market research analysts fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $49,810 and $95,190, with a median of $68,120.
Market Research Analysts in Michigan: actual employer-disclosed pay
Public records from 46 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $60,982. Every figure below is an actual offered salary an employer attested to under federal law.
By DOL wage level
DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.
| Level | Filings | Median offer |
|---|---|---|
| Level I — entry | 15 | $53,229 |
| Level II — qualified | 13 | $61,963 |
| Level III — experienced | 7 | $80,000 |
| Level IV — fully competent | 5 | $95,805 |
Top employers filing for this role
Companies with the most certified filings for Market Research Analysts in Michigan. Median offer is across all of that employer's filings.
| Employer | Most-filed title | Filings | Median |
|---|---|---|---|
| University of Michigan | Licensing Fellow | 2 | $50,000 |
| Wov3, Inc. | Business Development Specialist | 2 | $57,886 |
| Denkei Corporation Americas | Market Research Analyst | 2 | $57,000 |
| Automotive Hall of Fame | Marketing Manager | 2 | $55,982 |
| Paragon Home Healthcare, Inc | MARKET RESEARCH ANALYST | 2 | $58,053 |
| SERVEONE America Inc. | Search Marketing Strategist | 2 | $52,500 |
| Millcraft Paper Company | Account Manager End User - Automotive Specialty | 2 | $141,000 |
| Itron Inc. | Senior Marketing Manager | 1 | $86,400 |
| Purpose Financial, Inc. | Sr. Marketing Analyst | 1 | $99,424 |
| Oakland University | Recruitment Manager | 1 | $55,000 |
Recent sample filings
A snapshot of recent certified offers. Each line is a real, public, verifiable record.
- Senior Marketing Manager at Itron Inc.$86,400Cass CityDecided Dec 8, 2025I-200-25335-445586
- Sr. Marketing Analyst at Purpose Financial, Inc.$99,424Farmington HillsDecided Dec 2, 2025I-200-25328-434533
- Recruitment Manager at Oakland University$55,000RochesterDecided Nov 17, 2025I-200-25314-391303
- Senior Marketing Strategist at Red Cube Production, Inc.$81,973Commerce TownshipDecided Nov 14, 2025I-200-25310-385187
- Licensing Fellow at University of Michigan$50,000Ann ArborDecided Nov 14, 2025I-200-25310-385195
- Business Analyst at Cleary University$54,309HowellDecided Nov 14, 2025I-200-25308-372894
- Marketing & Communications Strategist at The Acton Institute for the Study of Religion and Liberty$70,000Grand RapidsWage Level IIDecided Sep 3, 2025I-200-25238-269448
- Business Development Manager at Amphenol T&M Antennas, Inc.$124,800BrightonWage Level IIDecided Jul 29, 2025I-200-25203-190544
Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.
Market Research Analysts pay by experience level in Michigan
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Market Research Analysts specialties in Michigan
Real specialty titles employers file for, clustered from 15 certified offers. The most common variant is Market Research Analyst at a median of $58,296.
| Specialty | Top employer | Filings | Median offer |
|---|---|---|---|
| Market Research Analyst | Denkei Corporation Americas | 10 | $58,296 |
| Marketing Manager | Automotive Hall of Fame | 5 | $61,963 |
Specialties with 10 or more filings link to a dedicated breakdown.
Market Research Analysts in Michigan, by industry
Median offered wage across 44 certified filings, grouped by NAICS industry sector. Manufacturing leads with a median of $83,200.
| Industry | Largest employer | Filings | Median offer |
|---|---|---|---|
| Manufacturing | Itron Inc. | 12 | $83,200 |
| Professional services | SERVEONE America Inc. | 11 | $55,390 |
| Technology and software | Red Cube Production, Inc. | 5 | $80,496 |
| Retail and wholesale | Denkei Corporation Americas | 5 | $57,000 |
| Education | University of Michigan | 4 | $52,154 |
| Healthcare | Paragon Home Healthcare, Inc | 3 | $61,963 |
| Media and entertainment | Automotive Hall of Fame | 2 | $55,982 |
| Finance and insurance | Purpose Financial, Inc. | 1 | $99,424 |
| Nonprofit and civic | Shekinah Church and Ministries Incorporated | 1 | $72,800 |
Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.
Wage trend
Median annual wage in Michigan over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.
Typical entry
Education
Bachelor's degree
Experience
None
On-the-job training
None
Top skills (O*NET)
- 4.3 / 5
English Language
Knowledge
- 4.2 / 5
Customer and Personal Service
Knowledge
- 4.1 / 5
Inductive Reasoning
Ability
- 4.1 / 5
Sales and Marketing
Knowledge
- 4.0 / 5
Mathematics
Knowledge
- 4.0 / 5
Critical Thinking
Cross-functional
- 4.0 / 5
Writing
Basic skill
- 4.0 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- 02
Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
- 03
Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
- 04
Measure and assess customer and employee satisfaction.
- 05
Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
- 06
Measure the effectiveness of marketing, advertising, and communications programs and strategies.
- 07
Seek and provide information to help companies determine their position in the marketplace.
- 08
Forecast and track marketing and sales trends, analyzing collected data.
10-year outlook
Growth 2024 → 2034
+6.7%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Metro-level salary data for market research analysts in major Michigan metropolitan areas.
- Detroit$75,780
Compare Market Research Analysts pay across nearby states
Frequently asked questions
- What is the median salary for Market Research Analysts in Michigan?
- According to BLS Occupational Employment Statistics, the median annual wage for Market Research Analysts in Michigan is $68,120.
- How does Michigan compare to the national median for Market Research Analysts?
- The Michigan median is -11.9% versus the BLS national figure of $77,340.
- What is the salary range for Market Research Analysts in Michigan?
- BLS reports the 10th-percentile annual wage at $39,530 and the 90th-percentile at $125,030, which captures most full-time workers in the role.
- Is Market Research Analysts a growing field?
- BLS Employment Projections show employment growing by 6.7% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Market Research Analysts?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.