Marketing Managers in Nebraska. BLS OES + DOL OFLC + reader-reported submissions. How this is built →
What the numbers say
Nebraska's median wage for Marketing Managers was $108,200 in 2024, about 30% below the national median of $154,215. That is a wide gap by any measure. The mean of $125,020 sits well above the median, which tells us a smaller group of senior or specialized managers pull the average up considerably.
The spread from the 10th to 90th percentile runs from $65,520 to $204,390. Top earners in Nebraska make roughly three times what those starting out do. That range reflects real differences in scope: a marketing coordinator at a regional insurer and a VP of marketing at a national agribusiness firm both land in this occupational category.
Nebraska's cost of living runs about 9% below the national average. After adjusting for what the money actually buys, the median of $108,200 is worth closer to $118,900 in national-baseline dollars. That narrows the headline gap with the US median from 30% to roughly 23%. A meaningful difference remains, but it is not as stark as the nominal figures suggest.
BLS projects this occupation to grow 6.6% between 2024 and 2034, which it classifies as faster than average. Nebraska's employment base for this role was 1,930 people in 2024, so the state's market is relatively small in absolute terms. Most openings tend to concentrate in Omaha and Lincoln, where corporate headquarters and financial services firms drive the bulk of demand.
Salary distribution
Where Nebraska marketing managers fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $93,950 and $145,660, with a median of $110,570.
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Marketing Managers pay by experience level in Nebraska
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Wage trend
Median annual wage in Nebraska over the past 3 BLS OES releases. Real values are CPI-adjusted to 2025 dollars.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
10-year outlook
Growth 2024 → 2034
+6.6%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Frequently asked questions
- What is the median salary for Marketing Managers in Nebraska?
- According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in Nebraska is $110,570.
- How does Nebraska compare to the national median for Marketing Managers?
- The Nebraska median is -32.3% versus the BLS national figure of $163,329.
- What is the salary range for Marketing Managers in Nebraska?
- BLS reports the 10th-percentile annual wage at $74,510 and the 90th-percentile at $194,650, which captures most full-time workers in the role.
- Is Marketing Managers a growing field?
- BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.