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DATA PROFILE · 2025

Marketing Managers salary in New Jersey

Slowingmarket
-57%offers
-1.4%wages
heat25/100

Median, range, employment, and 10-year outlook from BLS Occupational Employment Statistics, with skills and task data from O*NET. Cost-of-living adjustment from BEA Regional Price Parities.

Adrian Serafin, founder and editor of RateOrchardBy Adrian SerafinFounderUpdated June 12, 2026
Last refreshed: Jun 12, 2026

Marketing Managers in New Jersey. BLS OES + DOL OFLC + reader-reported submissions. How this is built →

Median annual$180,040
Mean annual$198,400
Range (10th to 90th)$126,760 to $298,870
New Jersey employment13,510
State vs national+10.2% vs national
Editorial commentary

What the numbers say

Marketing Managers in New Jersey earned a median of $173,310 in 2024, about 12% above the national median of $154,215. The mean came in higher at $190,930, which tells us a group of senior or specialized managers pulls the average up.

The spread within the state is wide. The 25th percentile sat at $140,280 and the 75th at $220,290, a gap of $80,000 across the middle half of earners alone. That kind of range usually reflects real differences in scope: a brand manager at a mid-size firm versus a VP of Marketing at a pharmaceutical or financial services company headquartered in the state. Both carry the same job title in BLS data.

New Jersey's cost-of-living index sits at 113.4, meaning prices run about 13% above the national baseline. Adjusting for that, the nominal $19,000 premium over the national median narrows to something closer to a wash in purchasing terms. What looks like a significant pay advantage on paper is mostly offset by what it costs to live here.

BLS projects employment for Marketing Managers to grow 6.6% between 2024 and 2034, a pace BLS classifies as faster than average. With 11,750 people already in this role across New Jersey, even modest percentage growth translates to a meaningful number of positions over the decade.

Methodology. Drafted with AI assistance using Anthropic Claude, reviewed by Adrian Serafin against BLS, O*NET, and BEA source data. No fact appears that does not exist in the cited public datasets.

Salary distribution

Where New Jersey marketing managers fall on the wage curve.

Annual wage distribution

Shaded band = interquartile range (where most full-time workers fall)

10TH$126,76025TH$153,650MEDIAN$180,04075TH$228,52090TH$298,870

The middle 50% of workers earn between $153,650 and $228,520, with a median of $180,040.

Real disclosed salaries

Marketing Managers in New Jersey: actual employer-disclosed pay

Public records from 125 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $180,000. Every figure below is an actual offered salary an employer attested to under federal law.

By DOL wage level

DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.

LevelFilingsMedian offer
Level I — entry19$120,000
Level II — qualified51$164,000
Level III — experienced25$210,000
Level IV — fully competent19$250,000

Top employers filing for this role

Companies with the most certified filings for Marketing Managers in New Jersey. Median offer is across all of that employer's filings.

EmployerMost-filed titleFilingsMedian
Kenvue Brands LLCBrand Manager, US Neutrogena Makeup5$196,000
Novartis Pharmaceuticals CorporationAssociate Director Patient Marketing Vijoice4$176,790
Avaya LLCSenior Product Manager3$171,600
COMPUNNEL SOFTWARE GROUP, INCPractice Lead-Digital Services3$350,000
NOVARTIS PHARMACEUTICALS CORPORATIONAssociate Director Patient Marketing Vijoice3$199,410
SAKSOFT INC.VICE PRESIDENT - SALES3$173,791
Samsung Electronics America, Inc.Professional III, Online Biz Sales Management3$173,000
AUDIBLE, INC.Associate Director, Consumer Research2$203,622
Becton, Dickinson and CompanyGlobal Marketing Manager- Vaginitis and STIs2$130,500
Coforge Inc.Director - Business Development2$225,451

Recent sample filings

A snapshot of recent certified offers. Each line is a real, public, verifiable record.

  • VP, Product Management & Strategic Planning at Oportun, Inc.
    $320,000
    Jersey CityWage Level IVDecided Mar 31, 2026I-200-26084-727299
  • Director, Key Account at AJ Worldwide Services Inc
    $189,612
    SecaucusWage Level IIDecided Mar 30, 2026I-200-26082-723283
  • Marketing Manager at TANISHA SYSTEMS INC
    $156,900
    IselinWage Level IIDecided Mar 18, 2026I-200-26070-697174
  • ASSOCIATE VICE PRESIDENT at IPCA PHARMACEUTICALS INC
    $224,000
    EAST BRUNSWICKWage Level IIIDecided Mar 10, 2026I-200-26062-677309
  • Marketing Manager at Transcend Solutions LLC
    $114,400
    Englewood CliffsWage Level IDecided Mar 6, 2026I-202-26058-669466
  • Director of Innovation -Technology & Partnerships at Freshpet, Inc.
    $199,410
    BedminsterWage Level IIIDecided Feb 12, 2026I-200-26036-623381
  • Regional Director at Dimension 5 LLC
    $140,000
    Short HillsWage Level IDecided Feb 5, 2026I-202-26029-602525
  • Associate Director at Sanofi-Aventis US LLC
    $156,894
    MorristownWage Level IIDecided Feb 2, 2026I-200-26026-590125

Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.

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By seniority

Marketing Managers pay by experience level in New Jersey

Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.

Specialties

Marketing Managers specialties in New Jersey

Real specialty titles employers file for, clustered from 63 certified offers. The most common variant is Director, Advertising Sales at a median of $193,066.

SpecialtyTop employerFilingsMedian offer
Director, Advertising SalesNovartis Pharmaceuticals Corporation15$193,066
Senior Product ManagerAvaya LLC11$171,600
Marketing ManagerTANISHA SYSTEMS INC11$131,000
Assistant Vice President, International Business DevelopmentBristol-Myers Squibb Company6$232,745
Manager, Digital Communications and CultureAvis Budget Car Rental, LLC6$155,947
Associate Brand ManagerKenvue Brands LLC4$162,088
Business Development ManagerTEKCARD INC4$157,040
Professional III, Online Biz Sales ManagementSamsung Electronics America, Inc.3$173,000
VICE PRESIDENT - SALESSAKSOFT INC.3$173,791

Specialties with 10 or more filings link to a dedicated breakdown.

Pay by industry

Marketing Managers in New Jersey, by industry

Median offered wage across 124 certified filings, grouped by NAICS industry sector. Professional services leads with a median of $194,802.

IndustryLargest employerFilingsMedian offer
Professional servicesNovartis Pharmaceuticals Corporation30$194,802
Technology and softwareCOMPUNNEL SOFTWARE GROUP, INC27$173,791
ManufacturingAvaya LLC27$180,000
Retail and wholesaleKenvue Brands LLC25$170,500
Finance and insurancePlymouth Rock Management Company of New Jersey10$176,118
Media and entertainmentDEVILS ARENA ENTERTAINMENT LLC2$204,118
Real estateAvis Budget Car Rental, LLC1$150,000
Government and public sectorVertex Education LLC1$220,000
Transportation and logisticsAJ Worldwide Services Inc1$189,612

Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.

Wage trend

Median annual wage in New Jersey over the past 3 BLS OES releases. Real values are CPI-adjusted to 2025 dollars.

Median annual wage, New Jersey2023 to 2025
$173,4602023$173,3102024$180,0402025

Typical entry

  • Education

    Bachelor's degree

  • Experience

    5 years or more

  • On-the-job training

    None

Top skills (O*NET)

  • Sales and Marketing

    Knowledge

    4.8 / 5
  • English Language

    Knowledge

    4.5 / 5
  • Administration and Management

    Knowledge

    4.0 / 5
  • Oral Expression

    Ability

    4.0 / 5
  • Oral Comprehension

    Ability

    4.0 / 5
  • Written Comprehension

    Ability

    4.0 / 5
  • Critical Thinking

    Cross-functional

    3.9 / 5
  • Reading Comprehension

    Basic skill

    3.9 / 5

Common tasks (O*NET)

  1. 01

    Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

  2. 02

    Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.

  3. 03

    Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

  4. 04

    Develop pricing strategies, balancing firm objectives and customer satisfaction.

  5. 05

    Compile lists describing product or service offerings.

  6. 06

    Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.

  7. 07

    Consult with product development personnel on product specifications, such as design, color, or packaging.

  8. 08

    Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

10-year outlook

Growth 2024 → 2034

+6.6%

Projected annual openings

BLS outlook

Growing faster than average

Source: BLS Employment Projections, 20242034 cycle.

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Frequently asked questions

What is the median salary for Marketing Managers in New Jersey?
According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in New Jersey is $180,040.
How does New Jersey compare to the national median for Marketing Managers?
The New Jersey median is +10.2% versus the BLS national figure of $163,329.
What is the salary range for Marketing Managers in New Jersey?
BLS reports the 10th-percentile annual wage at $126,760 and the 90th-percentile at $298,870, which captures most full-time workers in the role.
Is Marketing Managers a growing field?
BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
What education is required for Marketing Managers?
BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Disclaimer

Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.