Marketing Managers in Massachusetts. BLS OES + DOL OFLC + reader-reported submissions. How this is built →
What the numbers say
Marketing Managers in Massachusetts earned a median of $192,480 in 2024, about 25% above the national median of $154,215. The mean wage of $200,400 sits higher still, which tells us a segment of senior marketing leaders in the state earns well above the middle of the pack.
The spread from the 10th percentile ($114,050) to the 75th ($222,240) covers more than $108,000. That range reflects how differently the role pays depending on industry, seniority, and scope. A marketing manager at a regional manufacturer and one running brand strategy for a biotech firm carry the same title in BLS data. Their paychecks often do not look anything alike.
Massachusetts has a cost-of-living index of 109.6 against the national baseline of 100. In practical terms, that 25% nominal premium over the US median shrinks once you account for what the money actually buys here. After adjusting, the real advantage is closer to 14%. Still meaningful, but smaller than the headline suggests.
BLS projects employment for Marketing Managers to grow 6.6% from 2024 to 2034, which it classifies as faster than average. Massachusetts has a heavy concentration of financial services, biotech, and technology firms, and those sectors tend to maintain dedicated marketing functions even when hiring slows elsewhere. That gives the state's employment base some durability the national figure does not fully capture.
Salary distribution
Where Massachusetts marketing managers fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $167,290 and $261,420, with a median of $212,020.
Marketing Managers in Massachusetts: actual employer-disclosed pay
Public records from 99 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $170,000. Every figure below is an actual offered salary an employer attested to under federal law.
By DOL wage level
DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.
| Level | Filings | Median offer |
|---|---|---|
| Level I — entry | 20 | $125,020 |
| Level II — qualified | 25 | $167,856 |
| Level III — experienced | 12 | $207,308 |
| Level IV — fully competent | 27 | $241,925 |
Top employers filing for this role
Companies with the most certified filings for Marketing Managers in Massachusetts. Median offer is across all of that employer's filings.
| Employer | Most-filed title | Filings | Median |
|---|---|---|---|
| Genzyme Corporation | Associate Director, Strategy and Ops, Global Immunology | 4 | $229,705 |
| Thermo Fisher Scientific, Inc. | Business Management Director | 4 | $167,856 |
| SCHNEIDER ELECTRIC USA, INC. | eCommerce Channel Excellence Leader | 3 | $167,856 |
| Acuity Brands Lighting, Inc. | Product Manager | 2 | $127,648 |
| Biogen, Inc. | Director, Commercial | 2 | $240,989 |
| Circana, LLC | Senior Director, Client Sales & Insights | 2 | $219,357 |
| eBay Inc. | Manager, Market Research 1 | 2 | $166,000 |
| Harbar LLC | Marketing Manager | 2 | $110,531 |
| Honeywell International Inc. | Director Portfolio Management | 2 | $272,885 |
| In4mation Insights, Inc. | Senior Director, Marketing Science | 2 | $167,856 |
Recent sample filings
A snapshot of recent certified offers. Each line is a real, public, verifiable record.
- VP Client Partner at Rise Interactive Media & Analytics, LLC$255,086RevereWage Level IVDecided Mar 27, 2026I-200-26079-717803
- Manager of Education Programs Engineering at The MathWorks, Inc.$140,011NatickDecided Mar 27, 2026I-200-26079-718736
- Director, Multichannel Marketing at Biogen, Inc.$241,925CambridgeWage Level IVDecided Mar 24, 2026I-200-26076-708035
- Manager, Marketing 3 at eBay Inc.$191,000MarlboroughWage Level IIDecided Mar 13, 2026I-200-26065-685118
- Senior Manager Pricing – Marketplace at Staples, Inc$165,000FraminghamWage Level IDecided Mar 12, 2026I-200-26064-682213
- Principal Product Management at Amazon.com Services LLC$143,999North ReadingDecided Mar 5, 2026I-200-26057-665968
- Marketing managers at CALPASINTAI INC.$203,944BOSTONWage Level IIIDecided Feb 26, 2026I-200-26050-652117
- Product Manager III at Hewlett Packard Enterprise Company$144,063WestfordDecided Feb 23, 2026I-200-26044-639029
Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.
Where do you stand?
Get an instant percentile reading. Anonymous, no signup.
Aggregate unlocks once 5 readers have shared a salary for this role and state.
Marketing Managers pay by experience level in Massachusetts
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Marketing Managers specialties in Massachusetts
Real specialty titles employers file for, clustered from 48 certified offers. The most common variant is Director, Marketing at a median of $210,000.
| Specialty | Top employer | Filings | Median offer |
|---|---|---|---|
| Director, Marketing | Biogen, Inc. | 17 | $210,000 |
| Product Manager | Acuity Brands Lighting, Inc. | 9 | $144,063 |
| Marketing Manager | Harbar LLC | 8 | $112,258 |
| Manager, Data & Analytics “ Digital Marketing | eBay Inc. | 6 | $145,255 |
| Vice President, Business Analytics | Cogent Biosciences Inc. | 5 | $220,000 |
| Business Development Manager | Novoscribe, Inc | 3 | $140,000 |
Specialties with 10 or more filings link to a dedicated breakdown.
Marketing Managers in Massachusetts, by industry
Median offered wage across 97 certified filings, grouped by NAICS industry sector. Professional services leads with a median of $186,972.
| Industry | Largest employer | Filings | Median offer |
|---|---|---|---|
| Professional services | Genzyme Corporation | 32 | $186,972 |
| Technology and software | AG Mednet Inc. | 22 | $168,928 |
| Manufacturing | SCHNEIDER ELECTRIC USA, INC. | 21 | $167,856 |
| Retail and wholesale | eBay Inc. | 12 | $182,500 |
| Healthcare | Boston Medical Center Corporation | 3 | $110,531 |
| Education | CareAcademy.co, Inc. | 2 | $141,175 |
| Finance and insurance | Fidelity Brokerage Services LLC d/b/a Fidelity Investments | 2 | $148,634 |
| Real estate | Hammond Leeds LLC | 1 | $110,531 |
| Nonprofit and civic | Graduate Management Admission Council | 1 | $180,669 |
| Energy and utilities | Clearway Energy Group LLC | 1 | $787,404,800 |
Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.
Wage trend
Median annual wage in Massachusetts over the past 3 BLS OES releases. Real values are CPI-adjusted to 2025 dollars.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
10-year outlook
Growth 2024 → 2034
+6.6%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
Sponsored
Build the skills employers list for Marketing Managers
Online courses from licensed providers. We may earn a commission when you enroll. The commission does not influence our rankings or wage data.
Explore coursesTop metros in Massachusetts
Metro-level salary data for marketing managers in major Massachusetts metropolitan areas.
- Boston$213,910
Compare Marketing Managers pay across nearby states
Considering a move? Compare Massachusetts with another state
Frequently asked questions
- What is the median salary for Marketing Managers in Massachusetts?
- According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in Massachusetts is $212,020.
- How does Massachusetts compare to the national median for Marketing Managers?
- The Massachusetts median is +29.8% versus the BLS national figure of $163,329.
- What is the salary range for Marketing Managers in Massachusetts?
- BLS reports the 10th-percentile annual wage at $122,350 and the 90th-percentile at $310,510, which captures most full-time workers in the role.
- Is Marketing Managers a growing field?
- BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.