Marketing Managers in Rhode Island. BLS OES + DOL OFLC + reader-reported submissions. How this is built →
What the numbers say
Rhode Island's median Marketing Manager wage was $171,250 in 2024, about 11% above the national median of $154,215. For a small state, that is a meaningful gap.
The spread between lower and upper earners is wide. The 10th percentile landed at $97,240 and the 75th at $213,210. That range reflects how differently the role plays out depending on the employer: a marketing manager at a regional hospital system sits in a different pay band than one at a mid-market financial services firm or a boutique agency. Both exist in Rhode Island's market.
The average wage of $174,690 sits close to the median, which tells us the top earners are not pulling the average far above the middle. The distribution is fairly even by that measure.
Rhode Island's cost-of-living index came in at 100 in our composite, essentially at the national baseline. Unlike Connecticut or Massachusetts, where a wage premium often shrinks once you price in housing and taxes, the premium here holds up in real terms. An $171,250 median in Rhode Island buys roughly the same as that number suggests nationally.
BLS projects employment for Marketing Managers to grow 6.6% between 2024 and 2034, a rate it categorizes as faster than average. With 1,120 Marketing Managers currently employed in the state, that growth rate implies a small but steady increase in available roles over the decade.
Salary distribution
Where Rhode Island marketing managers fall on the wage curve.
Distribution not available
The Bureau of Labor Statistics suppresses wage percentiles for this occupation and state when the surveyed cell has too few employers to publish without revealing individual firm pay. National figures and adjacent states below remain a useful reference.
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Marketing Managers pay by experience level in Rhode Island
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Wage trend
Median annual wage in Rhode Island over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
10-year outlook
Growth 2024 → 2034
+6.6%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Frequently asked questions
- What is the median salary for Marketing Managers in Rhode Island?
- According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in Rhode Island is $171,250.
- How does Rhode Island compare to the national median for Marketing Managers?
- The Rhode Island median is +4.8% versus the BLS national figure of $163,329.
- Is Marketing Managers a growing field?
- BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.