Salary distribution
Where North Carolina marketing managers fall on the wage curve.
Distribution not available
The Bureau of Labor Statistics suppresses wage percentiles for this occupation and state when the surveyed cell has too few employers to publish without revealing individual firm pay. National figures and adjacent states below remain a useful reference.
Marketing Managers in North Carolina: actual employer-disclosed pay
Public records from 24 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $160,000. Every figure below is an actual offered salary an employer attested to under federal law.
By DOL wage level
DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.
| Level | Filings | Median offer |
|---|---|---|
| Level I — entry | 4 | $101,951 |
| Level II — qualified | 4 | $144,563 |
| Level III — experienced | 6 | $160,000 |
| Level IV — fully competent | 9 | $200,000 |
Top employers filing for this role
Companies with the most certified filings for Marketing Managers in North Carolina. Median offer is across all of that employer's filings.
| Employer | Most-filed title | Filings | Median |
|---|---|---|---|
| Penske Racing South, Inc. | Marketing Director | 3 | $225,000 |
| Visa U.S.A. Inc. | Director, Commercial SMB Sales Executive | 2 | $191,169 |
| Amazon Web Services, Inc. | Principal, Solutions Architect | 2 | $173,171 |
| Cummins Inc. | Communications Manager | 1 | $135,595 |
| Electrolux Consumer Products Inc. | Pricing Manager, Revenue Growth Management | 1 | $135,000 |
| TMEIC CORPORATION AMERICAS | Commercial Director | 1 | $256,027 |
| Kyndryl, Inc. | Associate Director, Program and Experience Strategist | 1 | $155,968 |
| Geotab USA, Inc. | Senior Product Manager | 1 | $145,000 |
| Cisco Systems, Inc. | Leader, Product Marketing | 1 | $168,210 |
| CLEARWATER NATURALS INC | IMPORT MARKETING MANAGER & EAST COAST SALES - ORGANIC PRO | 1 | $98,842 |
Recent sample filings
A snapshot of recent certified offers. Each line is a real, public, verifiable record.
- Communications Manager at Cummins Inc.$135,595WHITAKERSDecided Nov 19, 2025I-200-25317-403265
- Pricing Manager, Revenue Growth Management at Electrolux Consumer Products Inc.$135,000CharlotteWage Level IIDecided Sep 11, 2025I-200-25247-287112
- Commercial Director at TMEIC CORPORATION AMERICAS$256,027CaryWage Level IVDecided Sep 2, 2025I-200-25237-265644
- Associate Director, Program and Experience Strategist at Kyndryl, Inc.$155,968Holly SpringsWage Level IIDecided Aug 21, 2025I-200-25226-243468
- Senior Product Manager at Geotab USA, Inc.$145,000MorrisvilleWage Level IIDecided Aug 19, 2025I-200-25224-235984
- Leader, Product Marketing at Cisco Systems, Inc.$168,210MorrisvilleWage Level IIIDecided Aug 14, 2025I-200-25219-228204
- Director, Commercial SMB Sales Executive at Visa U.S.A. Inc.$192,837CharlotteWage Level IVDecided Jul 30, 2025I-203-25204-194284
- IMPORT MARKETING MANAGER & EAST COAST SALES - ORGANIC PRO at CLEARWATER NATURALS INC$98,842CHARLOTTEWage Level IDecided Jul 21, 2025I-200-25195-173729
Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.
Marketing Managers pay by experience level in North Carolina
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Marketing Managers specialties in North Carolina
Real specialty titles employers file for, clustered from 6 certified offers. The most common variant is Director, Commercial SMB Sales Executive at a median of $189,500.
| Specialty | Top employer | Filings | Median offer |
|---|---|---|---|
| Director, Commercial SMB Sales Executive | Visa U.S.A. Inc. | 3 | $189,500 |
| Marketing Director | Penske Racing South, Inc. | 3 | $225,000 |
Specialties with 10 or more filings link to a dedicated breakdown.
Marketing Managers in North Carolina, by industry
Median offered wage across 24 certified filings, grouped by NAICS industry sector. Manufacturing leads with a median of $160,000.
| Industry | Largest employer | Filings | Median offer |
|---|---|---|---|
| Manufacturing | Cummins Inc. | 11 | $160,000 |
| Technology and software | Amazon Web Services, Inc. | 5 | $155,968 |
| Media and entertainment | Penske Racing South, Inc. | 3 | $225,000 |
| Professional services | TMEIC CORPORATION AMERICAS | 2 | $193,014 |
| Finance and insurance | Visa U.S.A. Inc. | 2 | $191,169 |
| Retail and wholesale | CLEARWATER NATURALS INC | 1 | $98,842 |
Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.
Wage trend
Median annual wage in North Carolina over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
10-year outlook
Growth 2024 → 2034
+6.6%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Frequently asked questions
- What is the median salary for Marketing Managers in North Carolina?
- According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in North Carolina is $156,650.
- How does North Carolina compare to the national median for Marketing Managers?
- The North Carolina median is +1.6% versus the BLS national figure of $154,215.
- Is Marketing Managers a growing field?
- BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.