RateOrchard
DATA PROFILE · 2024

Marketing Managers salary in Florida

Slowingmarket
-76%offers
+33.3%wages
heat37/100

Median, range, employment, and 10-year outlook from BLS Occupational Employment Statistics, with skills and task data from O*NET. Cost-of-living adjustment from BEA Regional Price Parities.

Adrian Serafin, founder and editor of RateOrchardBy Adrian SerafinFounderUpdated April 27, 2026
Median annual$130,490
Mean annual$148,110
Range (10th to 90th)Not published
Florida employment20,630
State vs national-15.4% vs national

Salary distribution

Where Florida marketing managers fall on the wage curve.

Distribution not available

The Bureau of Labor Statistics suppresses wage percentiles for this occupation and state when the surveyed cell has too few employers to publish without revealing individual firm pay. National figures and adjacent states below remain a useful reference.

Real disclosed salaries

Marketing Managers in Florida: actual employer-disclosed pay

Public records from 115 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $121,680. Every figure below is an actual offered salary an employer attested to under federal law.

By DOL wage level

DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.

LevelFilingsMedian offer
Level I — entry30$86,500
Level II — qualified37$119,538
Level III — experienced13$162,000
Level IV — fully competent19$210,017

Top employers filing for this role

Companies with the most certified filings for Marketing Managers in Florida. Median offer is across all of that employer's filings.

EmployerMost-filed titleFilingsMedian
Visa U.S.A. Inc.Sr. Director, Commercial Sales Executive3$195,562
Deloitte Services LPSenior Manager, Innovation Product Development2$195,734
H. LEE MOFFITT CANCER CENTER & RESEARCH INSTITUTE, INC.Senior Business Developer Manager2$155,449
WATERSTONE CAPITAL AIRPORT LLCMarketing Manager2$117,874
Payless Shoesource Worldwide, LLCBrand Manager2$90,000
CLIENTCONNECT OF FLORIDA, INCMarketing Manager2$86,500
AiDigital Operating LLCPerformance Team Lead2$118,937
BLACK TORO LLCChief Business Development Officer2$117,875
Masonite CorporationProduct Manager2$119,538
Christian Dior Perfumes LLCBeauty Product Manager2$79,040

Recent sample filings

A snapshot of recent certified offers. Each line is a real, public, verifiable record.

  • Member of Marketing Team, Product Marketing at Anchor Labs Inc.
    $176,467
    MiamiDecided Dec 24, 2025I-200-25351-490108
  • Senior Offering Manager (Marketing Manager) at Enavate, Inc.
    $143,222
    TampaDecided Dec 24, 2025I-203-25352-492374
  • Business Development Director at Happy Wine in the Grove LLC
    $80,710
    Coconut GroveDecided Dec 18, 2025I-200-25345-475477
  • MANAGING DIRECTOR at SOUTH FLORIDA MOTORSPORTS, LLC
    $350,000
    MIAMI GARDENSDecided Dec 3, 2025I-203-25330-438760
  • Head of Juice - North America at Louis Dreyfus Company LLC
    $170,000
    OrlandoDecided Nov 14, 2025I-200-25310-384026
  • Marketing Manager at Sagewood Construction Development Corporation
    $80,704
    MiamiDecided Nov 14, 2025I-201-25310-385538
  • Senior Manager, Innovation Product Development at Deloitte Services LP
    $215,000
    MiamiDecided Nov 14, 2025I-203-25308-370441
  • Director, Creative Operations at AppLovin Corporation
    $182,500
    MiamiDecided Nov 14, 2025I-200-25308-371572

Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.

By seniority

Marketing Managers pay by experience level in Florida

Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.

Specialties

Marketing Managers specialties in Florida

Real specialty titles employers file for, clustered from 62 certified offers. The most common variant is Marketing Manager at a median of $86,500.

SpecialtyTop employerFilingsMedian offer
Marketing ManagerWATERSTONE CAPITAL AIRPORT LLC19$86,500
Director, Strategy, Planning & AnalyticsVisa U.S.A. Inc.10$180,612
Product ManagerMasonite Corporation6$134,398
Business Development ManagerFast Transport Associates INC6$117,937
Brand ManagerPayless Shoesource Worldwide, LLC5$100,000
Business Development DirectorHappy Wine in the Grove LLC4$86,155
Senior Manager, Innovation Product DevelopmentDeloitte Services LP4$186,015
Director of Marketingwwwfiftyflowerscom, INC4$131,207
Marketing DirectorVENLAW PA4$118,217

Specialties with 10 or more filings link to a dedicated breakdown.

Pay by industry

Marketing Managers in Florida, by industry

Median offered wage across 105 certified filings, grouped by NAICS industry sector. Retail and wholesale leads with a median of $118,000.

IndustryLargest employerFilingsMedian offer
Retail and wholesalePayless Shoesource Worldwide, LLC23$118,000
Technology and softwareCLIENTCONNECT OF FLORIDA, INC18$152,993
Professional servicesDeloitte Services LP18$117,937
Finance and insuranceVisa U.S.A. Inc.14$141,942
ManufacturingMasonite Corporation14$129,064
Real estateWATERSTONE CAPITAL AIRPORT LLC6$117,874
Transportation and logisticsBeep Inc.4$125,243
Media and entertainmentSOUTH FLORIDA MOTORSPORTS, LLC3$120,640
HealthcareH. LEE MOFFITT CANCER CENTER & RESEARCH INSTITUTE, INC.3$100,880
Nonprofit and civicTRIUMPH SPORTS FOUNDATION INC1$117,874
Energy and utilitiesCrystal Lagoons U.S. Corp1$311,655

Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.

Wage trend

Median annual wage in Florida over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.

Median annual wage, Florida2023 to 2024
$138,3402023$130,4902024

Typical entry

  • Education

    Bachelor's degree

  • Experience

    5 years or more

  • On-the-job training

    None

Top skills (O*NET)

  • Sales and Marketing

    Knowledge

    4.8 / 5
  • English Language

    Knowledge

    4.5 / 5
  • Administration and Management

    Knowledge

    4.0 / 5
  • Oral Expression

    Ability

    4.0 / 5
  • Oral Comprehension

    Ability

    4.0 / 5
  • Written Comprehension

    Ability

    4.0 / 5
  • Critical Thinking

    Cross-functional

    3.9 / 5
  • Reading Comprehension

    Basic skill

    3.9 / 5

Common tasks (O*NET)

  1. 01

    Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

  2. 02

    Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.

  3. 03

    Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

  4. 04

    Develop pricing strategies, balancing firm objectives and customer satisfaction.

  5. 05

    Compile lists describing product or service offerings.

  6. 06

    Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.

  7. 07

    Consult with product development personnel on product specifications, such as design, color, or packaging.

  8. 08

    Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

10-year outlook

Growth 2024 → 2034

+6.6%

Projected annual openings

BLS outlook

Growing faster than average

Source: BLS Employment Projections, 20242034 cycle.

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Top metros in Florida

Metro-level salary data for marketing managers in major Florida metropolitan areas.

Compare Marketing Managers pay across nearby states

Frequently asked questions

What is the median salary for Marketing Managers in Florida?
According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in Florida is $130,490.
How does Florida compare to the national median for Marketing Managers?
The Florida median is -15.4% versus the BLS national figure of $154,215.
Is Marketing Managers a growing field?
BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
What education is required for Marketing Managers?
BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Disclaimer

Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.