Salary distribution
Where Texas marketing managers fall on the wage curve.
Shaded band = interquartile range (where most full-time workers fall)
The middle 50% of workers earn between $102,380 and $187,010, with a median of $140,620.
Marketing Managers in Texas: actual employer-disclosed pay
Public records from 214 certified H-1B Labor Condition Applications filed with the U.S. Department of Labor. Median offered wage: $154,450. Every figure below is an actual offered salary an employer attested to under federal law.
By DOL wage level
DOL classifies every offer into one of four wage levels based on the role's experience and skill requirements.
| Level | Filings | Median offer |
|---|---|---|
| Level I — entry | 38 | $87,700 |
| Level II — qualified | 62 | $140,000 |
| Level III — experienced | 32 | $175,000 |
| Level IV — fully competent | 46 | $205,596 |
Top employers filing for this role
Companies with the most certified filings for Marketing Managers in Texas. Median offer is across all of that employer's filings.
| Employer | Most-filed title | Filings | Median |
|---|---|---|---|
| Amazon.com Services LLC | Product Manager III | 7 | $160,410 |
| Amazon Web Services, Inc. | SCE III - 43 | 5 | $140,800 |
| BAYARDE SERVICES LLC | Business Development Manager | 4 | $120,000 |
| ByteDance Inc. | Group Vertical Director- Growth | 4 | $179,322 |
| TECO-Westinghouse Motor Company | OEM Key Account Manager | 3 | $150,000 |
| Advanced Micro Devices, Inc. | Sr. Manager, Pricing Strategy/Planning | 3 | $205,000 |
| Deel US LLC | Head of Marketing | 3 | $180,000 |
| Tek Grove, LLC | Manager - Product and Business Development | 3 | $155,000 |
| Hydrix DE LLC | Executive Vice President - Business Development | 2 | $207,956 |
| AUTOMATION ANYWHERE, INC. | Sr. Director, Global Alliances | 2 | $207,851 |
Recent sample filings
A snapshot of recent certified offers. Each line is a real, public, verifiable record.
- Digital Growth Marketer at GroupTogether Inc.$166,000AustinDecided Dec 26, 2025I-203-25352-493855
- PROGRAM/PROJECT MANAGEMENT SR MANAGER at PepsiCo, Inc.$189,030PLANODecided Dec 23, 2025I-200-25350-485230
- Product Manager II at Amazon.com Services LLC$132,142AustinDecided Dec 19, 2025I-200-25346-479146
- OEM Key Account Manager at TECO-Westinghouse Motor Company$150,000Round RockDecided Dec 17, 2025I-200-25344-473135
- Executive Vice President - Business Development at Hydrix DE LLC$214,317AustinDecided Dec 15, 2025I-203-25342-464040
- Director, LATAM Channel Sales at RealTimeBoard, Inc. dba Miro$197,621AustinDecided Dec 15, 2025I-200-25342-465138
- Business Development Manager USA at Sorama USA Corp$87,443FriscoDecided Dec 10, 2025I-200-25337-455993
- Chief Commercial Officer at Infravision, Inc.$225,000AustinDecided Dec 9, 2025I-203-25336-451297
Source: U.S. Department of Labor, Office of Foreign Labor Certification. Disclosed wages reflect what employers attested to pay; actual paid wages may differ. Only certified filings are shown — denied and withdrawn cases are excluded.
Marketing Managers pay by experience level in Texas
Each band reflects DOL Wage Levels I-IV mapped onto a four-step ladder. Click a level to see the disclosed-wage range for that segment.
Marketing Managers specialties in Texas
Real specialty titles employers file for, clustered from 106 certified offers. The most common variant is Product Manager at a median of $131,071.
| Specialty | Top employer | Filings | Median offer |
|---|---|---|---|
| Product Manager | Amazon.com Services LLC | 20 | $131,071 |
| Director, LATAM Channel Sales | AUTOMATION ANYWHERE, INC. | 18 | $198,811 |
| Marketing Manager | The Way How, LLC | 18 | $96,259 |
| Sr Manager 1, Business Program Management | Alcon Vision, LLC | 14 | $184,569 |
| Business Development Manager | BAYARDE SERVICES LLC | 12 | $115,000 |
| Product Marketing Manager | American Robotech Inc. | 8 | $171,750 |
| VP, Product & Technology | Trintech Inc. | 4 | $215,000 |
| OEM Key Account Manager | TECO-Westinghouse Motor Company | 3 | $150,000 |
| Director of Marketing | Yum! Restaurants International, Inc. | 3 | $125,000 |
| Head of Marketing | Deel US LLC | 3 | $180,000 |
| Manager - Product and Business Development | Tek Grove, LLC | 3 | $155,000 |
Specialties with 10 or more filings link to a dedicated breakdown.
Marketing Managers in Texas, by industry
Median offered wage across 209 certified filings, grouped by NAICS industry sector. Technology and software leads with a median of $165,000.
| Industry | Largest employer | Filings | Median offer |
|---|---|---|---|
| Technology and software | Amazon Web Services, Inc. | 79 | $165,000 |
| Professional services | BAYARDE SERVICES LLC | 38 | $123,330 |
| Retail and wholesale | Amazon.com Services LLC | 34 | $163,400 |
| Manufacturing | TECO-Westinghouse Motor Company | 33 | $153,878 |
| Finance and insurance | NorthMark Strategies LLC | 7 | $168,425 |
| Energy and utilities | Nalco Company LLC | 6 | $152,299 |
| Real estate | Risland US Holdings LLC | 3 | $125,000 |
| Transportation and logistics | We Square LLC | 2 | $110,000 |
| Healthcare | PRESTONWOOD HOME HEALTHCARE LLC | 2 | $85,488 |
| Media and entertainment | F45 TRAINING INC. | 2 | $203,500 |
| Government and public sector | Adtalem Global Education Inc. | 1 | $210,000 |
| Nonprofit and civic | Amazing Life Foundation | 1 | $134,572 |
| Education | BetterUp, Inc. | 1 | $225,000 |
Sectors with at least 25 filings link to a dedicated page with full distribution and sample employer breakdown.
Wage trend
Median annual wage in Texas over the past 2 BLS OES releases. Real values are CPI-adjusted to 2024 dollars.
Typical entry
Education
Bachelor's degree
Experience
5 years or more
On-the-job training
None
Top skills (O*NET)
- 4.8 / 5
Sales and Marketing
Knowledge
- 4.5 / 5
English Language
Knowledge
- 4.0 / 5
Administration and Management
Knowledge
- 4.0 / 5
Oral Expression
Ability
- 4.0 / 5
Oral Comprehension
Ability
- 4.0 / 5
Written Comprehension
Ability
- 3.9 / 5
Critical Thinking
Cross-functional
- 3.9 / 5
Reading Comprehension
Basic skill
Common tasks (O*NET)
- 01
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- 02
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- 03
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- 04
Develop pricing strategies, balancing firm objectives and customer satisfaction.
- 05
Compile lists describing product or service offerings.
- 06
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
- 07
Consult with product development personnel on product specifications, such as design, color, or packaging.
- 08
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
10-year outlook
Growth 2024 → 2034
+6.6%
Projected annual openings
—
BLS outlook
Growing faster than average
Source: BLS Employment Projections, 2024–2034 cycle.
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Explore coursesTop metros in Texas
Metro-level salary data for marketing managers in major Texas metropolitan areas.
- Austin$162,150
- Dallas$147,990
- Houston$144,420
- San Antonio$129,850
Compare Marketing Managers pay across nearby states
Frequently asked questions
- What is the median salary for Marketing Managers in Texas?
- According to BLS Occupational Employment Statistics, the median annual wage for Marketing Managers in Texas is $140,620.
- How does Texas compare to the national median for Marketing Managers?
- The Texas median is -8.8% versus the BLS national figure of $154,215.
- What is the salary range for Marketing Managers in Texas?
- BLS reports the 10th-percentile annual wage at $75,800 and the 90th-percentile at $237,370, which captures most full-time workers in the role.
- Is Marketing Managers a growing field?
- BLS Employment Projections show employment growing by 6.6% over the projection cycle. See the 10-year outlook section above for details.
- What education is required for Marketing Managers?
- BLS lists the typical entry-level education as Bachelor's degree. Many employers also weigh prior experience and credentials.
Information on this page is for general educational purposes only. It is not career, financial, or tax advice. Wage data reflects BLS estimates for the reference year shown and may not match individual offers, employer-specific ranges, or current market conditions. Confirm with a licensed professional before making career or compensation decisions.